RAD , a global Telecom Access solutions and products vendor,  have been joying CIE Telematica, unique distributor in Italy for the Israeli society, to celebrate the partnership of  the two companies since 1994.
July 1st, 2014, the RAD Day took place, a day full of adrenalin and fun, and an event organized by involving the clients who have choose CIE Telematica’ solutions and RAD’s products during CIE’s 20 years of business.

The event started from our HQ in Monza, where Sammy Elalouf, RAD General Manager – Channel Sales Europe, has presented a company overview and some RAD products update.
After the presentation, the group moved from  “Autodromo Nazionale di Monza”, where they were able to visit the structures and they have come to know the history of Monza’s circuit, with the traditional group photo on the top of the podium.
Inside the paddock, CIE has organized lunch for the guests and, to kill the time before having the opportunity to finally drive on the racetrack,  the clients were able to become familiar with the circuit thanks to a race simulator .

Qualified drivers toke place on the side sit, to let the guests be “Driver for a day”, at first for a test drive with a Fiat 500L, to finally push the accelerator on board of a Ferrari 458 GT3 Challenge, personalized with CIE Telematica and RAD logos, for  three laps reaching  320 Km/h.

A special day for an unforgettable experience  located in the temple of speed in Monza.

To watch the video Click Here